The BingeMarketing® Agent
Your content strategy, written like a series
Twelve episodes, three seasons, one result: a content strategy that makes your audience follow your brand like their favorite series. With a smart Agent that thinks alongside you, gives feedback, and offers suggestions.
Built on experience, powered by AI · based on the method from the book BingeMarketing by Carlijn Postma
How it works
Get started in three steps
Sign up for free
Just your name and email address. You get immediate access to the introduction, and episode 1 is waiting for you, on the house.
Work through the episodes
With every episode you build a piece of your strategy, in conversation with your guide. The Agent gives feedback and offers suggestions based on what you fill in.
Watch your strategy grow
Everything you create comes together in your strategy overview. After season three, you have a complete content plan, ready for broadcast.
Three seasons · twelve episodes
What you build each season
Full freedom: you set the pace and the order. Each episode costs credits and delivers a concrete part of your strategy.
Your story. You discover what your brand has to say and write the plot summary: the synopsis of your brand story in five ingredients, sharpened with live feedback from the Agent.
Your audience. Via The Hero’s Journey you map out in twelve steps how someone grows from stranger to ambassador, with the mindset and content angle at each step.
Your content plan. You translate the strategy into concrete formats, build your series with seasons, and put everything in a calendar. Green light: ready for broadcast.
Not just a course
An Agent that thinks alongside you
You’re not just filling in a workbook. The Agent reads what you write and responds to it, exactly the way a strategist sitting next to you would.
Feedback on what you fill in
From your Job to Be Done to your Audience Journey: the Agent reflects your choices back to you and asks the questions that move you forward.
Suggestions when you’re stuck
Blank page? The Agent makes a well-reasoned suggestion based on everything you’ve filled in before. You stay in control and adjust as you see fit.
Your plot summary, generated
In De Première, the Agent writes a compelling synopsis of your brand story, which you then refine until it’s exactly right.
A guide who fits you
At the start you choose who coaches you through the journey: Carlijn (strategic, the architect) or Ellen (copy and execution).
Premium add-ons
Make it a real production
Finish your strategy like a true showrunner, with add-ons you unlock individually whenever you’re ready.
A cinematic cover for your series, generated from your story. Also available as video.
From 30 credits
Your complete strategy as a cinematic presentation page. View the example Vers Gebrand.
100 credits
The program guide: plan your content 24 months ahead in a clickable calendar.
100 creditsPricing
Start free, pay per episode
No subscription, no hidden costs. You buy credits and use them to unlock episodes and add-ons, at your own pace.
Free start
€ 0
no payment details required
- The pilot: introduction and your goals
- Episode 1 is on the house (20 credits, free)
- Your online notebook is ready straight away
The full series
475 credits
from € 325 with the best-value bundle
- All 12 episodes, three seasons
- All feedback and suggestions from the Agent
- Free season wrap-ups after each season
Per season
150–175
credits per season
- Season 1 · Writers’ Room: 150 credits
- Season 2 · The Audience: 175 credits
- Season 3 · Greenlight: 150 credits
| Credit bundle | Price | Per credit |
|---|---|---|
| 10 credits | € 10,00 | € 1,00 |
| 25 credits | € 22,50 | € 0,90 |
| 100 credits | € 85,00 | € 0,85 |
| 250 credits | € 180,00 | € 0,72 |
| 500 credits · the full series plus one premium add-on | € 325,00 | € 0,65 |
| 1000 credits | € 550,00 | € 0,55 |
More than an app
Keep learning and work together
Three program days in Paris as a writers’ room, with Carlijn and Ellen. 30 September to 2 October 2026.
All details and sign up →
One day a month working on your strategy with other showrunners. Open after your first completed season.
View the working sessions →
The method on paper: read the story behind BingeMarketing and work through the exercises yourself.
Go to the shop →Frequently asked questions
Everything you want to know
What exactly is the BingeMarketing Agent?
An online program in which you write your own content strategy across twelve episodes, following the BingeMarketing method by Carlijn Postma. You work independently, at your own pace, and the Agent thinks along with you: you get feedback and suggestions on what you fill in.
What does the Agent cost?
You start free: the introduction and episode 1 are on the house. After that you unlock episodes with credits. The full series of twelve episodes costs 475 credits, which works out to from 325 euros with the best-value bundle. No subscription, you buy credits when you need them.
How much time does it take?
Expect half an hour to an hour per episode. You don’t have to finish everything in one go: everything you fill in is saved, and you pick up right where you left off. Most participants take a few weeks to a couple of months to get through the full series.
Do I need to have read the book?
No. The Agent explains everything you need, with examples and exercises. If you also want to explore the method on paper, the book and the workbook are a great complement. You’ll find them in the shop.
Who is the Agent for?
For anyone responsible for content and marketing: entrepreneurs, marketers, and communications professionals. No prior strategic knowledge required, just the drive to genuinely work on your brand story. If you work with a team, it’s also available in-company with guided support.
What are credits, and do they expire?
Credits are the currency of the Agent. You buy them individually or in bundles in the shop, and use them to unlock episodes and add-ons. They sit on your account and you use them whenever you want.
What happens to what I fill in?
Everything is stored in your personal online notebook and is only visible to you. Your strategy overview grows with each episode, and with the Director’s Cut you turn it into a shareable presentation. Our privacy policy explains exactly how we handle your data.
What is the Director’s Cut?
The premium end result: your complete strategy presented as a cinematic series page, with your plot summary, Audience Journey, formats, and viewership goals. Ready to share with your team, your boss, or your agency. View the example Vers Gebrand to see what it looks like.
Can I get support during the program?
At the start you choose a guide, Carlijn or Ellen, who coaches you through the episodes. If you also want to bounce ideas in person, there are monthly working sessions (after your first completed season) and the annual work trip to Paris.
Your series starts with one free episode
No payment details, no commitments. Just start with the story of your brand.